About Chic Marketing
Chic Marketing is based in Letchworth, Hertfordshire, and is owned and run by me, Chris Burniston. Having spent several years as a one-man marketing department for several different businesses, I have decided that now is the time to set up on my own.
I’ve written many ‘about us’ sections over the years, so this page should have been the easiest to write. However, it’s a lot easier, and a lot less awkward to talk about a company than about yourself. But as you’re here, I’ll give you the highlights.
Since gaining my marketing degree and post-graduate marketing diploma, before most people used the internet, I’ve:
- been responsible for marketing campaigns across EMEA for a multibillion-dollar company
- created global digital marketing strategies for a multimillion-pound company
- set the full marketing strategy for several SMEs
- taught digital marketing
I’ve worked for B2C and B2B companies across many diverse sectors, and the principles remain the same. Holidays may be more glamorous than safety flooring when you’re on them. But the difference between the two is less obvious when you’re planning a promotion.
The products may have changed at the different companies I’ve worked for, but the challenges faced have been similar.
I understand the issues marketing can help address. The importance of needing to find new clients, and retain existing ones. What the impact of a great product launch makes over a good one. How improving internal communication can make a big difference to the bottom line.
I also know that all this needs to be achieved while working to a tight deadline and even tighter budget. This is where the right strategy and a creative solution are crucial.
It would be easy to list all the things I could do for you, but it would be better to show you. Everything on this website has been done in-house; I’ve built it, written all the words and taken all the photographs.
Marketing is my passion, and I would love to help you with yours. Get in touch to see how I can.